SEO Expertise in Torbay


I’m the person you call when a graphic designer/web designer has built you a beautiful website but they haven’t had the technical know-how to tune it to provide the best performance in search results. Or if you’re looking for someone to build you a new website that will load fast, look great on mobile phones and tablets and rank well in Google Search Results to drive more leads for your business.

I’m a ‘techie’, a coder, a nerd. I’m based in Torquay and have over 20 years experience working in digital marketing. I have a deep technical understanding of the mechanics of the internet and platforms such as Google, WordPress, Shopify, Sqaurespace, Amazon and Facebook.

Test Your website’s speed with GTmetrix

I primarily provide the best search engine optimisation (SEO) services for small businesses across South Devon, including the Torquay, Torbay, South Hams, Teignbridge and Dartmoor areas.

You need my SEO expertise when:

  • Your web pages take longer than 5 seconds to load
  • Your products or services are not ranking well in search results for queries related to your market
  • Your conversion rates are lower than average for your market sector
  • Your products are not ranking well on Amazon or eBay
  • Your Facebook posts are not reaching enough people or not driving enough sales

If you are a looking for a new website or a complete refresh of your old website, I have a great deal of experience building websites from scratch, migrating websites to a better platform and redesigning websites to improve search and sales performance. Check out websites and online shops I have built.

I’m also a Shopify expert, experienced in building successful Shopify stores with high conversion rates. Start your shop today and I can have you selling to customers around the world in no time at all.


Improving your visibility in search engines like Google will have a real impact on your business’ bottom line.

Whether yours is a company seeking local recognition, targeting a national audience or even building a brand overseas, I can help. Get in touch today; I’d be more than happy to provide you with a free SEO audit and discuss how I can improve your rank in Search Engine Results Pages (SERPs).



SEO for Online Shops

eCommerce SEO gives you better visibility in search results and provides you the opportunity to make more sales online. For online shops and stores it is all about attracting the visitors with the right search intent to your site, with the ultimate goal of converting that intent into sales.

Localised SEO

Localised SEO is all about helping search engines understand the local relevance of your web pages. I can utilise various tools and techniques to help search engines like Google determine that yours is the best business to send local people to when they are looking locally for the products or services you provide. An example would be ensuring your business appears on Google Maps.

Page Speed

Google has indicated site speed (and as a result, page speed) is one of the signals used by its algorithm to rank pages. Of course, it is also critically important to user experience. Pages with a longer load time tend to have higher visitor bounce rates and have been shown to negatively affect conversions, lead numbers and sales.

Conversion Rate Optimisation (CRO)

Conversion rate optimisation is the systematic process of increasing the percentage of website visitors who take a desired action — be that filling out a form, becoming clients, or buying your products. The CRO process involves understanding how users move through your site, what actions they take, and what’s stopping them from completing your goals.


Winning the ‘Position Zero’ featured snippet for Gilboy’s

‘Position Zero’ is the highly coveted top-spot ‘featured snippet’ in Google search results. Google’s intention is to provide an immediate answer to the search query without requiring a click through to a website.

This presents a fantastic opportunity to build your reputation as a subject matter expert and gain consumer trust. Google is also kind enough to provide a link to the source (your website).

Of course exactly how Google decides which website to glean the featured snippet information from is a closely guarded secret and a result of its proprietary AI. That being said, I have had quite a bit of success with Gilboy’s (below).

Winning Position 0 on Google
Winning Position 0 on Google

Paws At Polly’s dominate Google Search Results for a specific long-tail query

Search performed with Incognito mode on to prevent bias from previous searches
Search performed with Incognito mode on to prevent bias from previous searches

Top of Google’s organic search results for Gilboy’s wire wool

Gilboy's rank number 1 on Google for wire wool
Gilboy's rank number 1 on Google for wire wool

Using SEO to Rank Top on Amazon for Gilboy’s

“Alexa, what’s the best beeswax polish for furniture?”

Top 3 results PLUS the coveted 'Amazon's Choice'
Top 3 results PLUS the coveted 'Amazon's Choice'

The ‘Amazon’s Choice’ award dictates that this product will be Alexa‘s spoken recommendation

Top Performing Shopify Stores

There are over 600,000 merchants now on Shopify. Over 200,000 new merchants joined in 2017 alone.

I built and launched Gilboy’s beeswax polishes store in November 2015.

top performing shopify stores


Gilboys on WordPress and Shopify
Gilboy's on WordPress and Shopify
Peak Decking website on Squarespace
Peak Decking on Squarespace
paws at pollys on shopify
Paws At Polly's on Shopify
Frances healy Interior Designer on Squarespace
Frances Healy Interior Design on Squarespace
Yurts for Life on Wordpress
Yurts For Life on WordPress
DevonSki on Shopify
DevonSki on Shopify


Call Me Now for a FREE SEO Audit

telephone: 01803 431013 | mobile: 07939 664 005